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Category: Productivity

AIDCA

AIDCA is a consumer action analysis model.
AIDCA analyzes the action process of the consumer.
It thinks about the strategy like promotion etc. corresponding to customer's state.


A : Attention
I : Interest
D : Desire
C : Conviction
A : Action

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Last changed:
Jul 31, 2009
Category:
Productivity
Developer:
Atotok Inc.
Version:
1.0.0
Average Rating:
No data
Size:
0.2 MB
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