App Shopper: Mobile Design and Development (Books)

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Mobile Design and Development

iOS iPhone

By Brian Fling

Published by O'Reilly Media (http://oreilly.com/catalog/9780596155445/)

Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax.

If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you:

* Understand how the mobile ecosystem works, how it differs from other mediums, and how to design products for the mobile context

* Learn the pros and cons of building native applications sold through operators or app stores versus mobile websites or web apps

* Work with flows, prototypes, usability practices, and screen-size-independent visual designs

* Use and test cross-platform mobile web standards for older devices, as well as devices that may be available in the future

* Learn how to justify a mobile product by building it on a budget

Superb Reading Features
Through a partnership between O'Reilly Media and Lexcycle, this app includes the same features that have made Stanza an iPhone phenomenon with over a million downloads:
* Full book text search
* Several fonts and themes to choose from
* Built-in dictionary
* The ability to add annotations
* Landscape view
* Extensive cross-referencing and working hyperlinks
* Zoom function for images and screenshots

About O'Reilly Media
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, research, and conferences. Whether it's delivered in print, online, or in person, everything O'Reilly produces reflects the company's unshakeable belief in the power of information to spur innovation. Learn more about Ebooks from O'Reilly at oreilly.com/ebooks.

About Lexcycle
Lexcycle is the creator of Stanza Bookbinder which was used to create this standalone book application. Stanza Bookbinder is based on the popular iPhone Ebook reading application, Stanza. For more information about Stanza, visit www.lexcycle.com.