Launch Center Pro Streamlines Your Most Common iPhone Tasks

We covered App Cubby’s Launch Center Pro when it was first released in June and it’s been a regular in the Top 200 Paid Productivity apps since then. Unlike many other apps in the Productivity category, Launch Center Pro isn’t intended to track your tasks, map out your work day, or help you write up that TPS report. Instead, Launch Center Pro is meant to help you use your iPhone more efficiently but it can take some tweaking to set it up the way that will work for you the best.

When I first started using Launch Center Pro, I used it primarily as an app launcher to get to apps on the second page or later on my iPhone but found that it wasn’t that much more efficient for me than locating the app I needed through a Spotlight search. So I thought about the actions I carried out most on my iPhone that usually took several steps and started customizing Launch Center Pro to help me with those actions.

For example, I use Instagram, which I normally keep in a Photography folder on the third page of my home screen. Usually the first thing I do with Instagram is to take a picture to edit and post, a task that takes five taps to even start when I’m on my the first page of my home screen. Setting up an action in Launch Center Pro to open the camera in Instagram takes me two taps, comparatively.

Stepping back a little, Launch Center Pro uses URL schemes to interact with other apps. To work with Launch Center Pro, the developer of an app must first implement a URL scheme so that Launch Center Pro can interact with it. The URL scheme lets Launch Center Pro link to the app or even go deeper and perform certain actions directly (similar to the way a URL for a web page lets you go straight to a certain page rather than doing a Google search for it). Keep this in mind if you have a favorite app that Launch Center Pro doesn’t work with–– you may want to ping that developer to ask them to add a URL scheme so you can use it with Launch Center Pro.

The other tasks I do often on my iPhone include posting tweets through Tweetbot, calling my husband, doing a Google search in Safari, searching the App Store, and others. With Launch Center Pro, I was able to set up actions to do all of these tasks with just two taps. I keep Launch Center Pro in my dock so it’s available on every page of my home screen and here’s what it looks like (click to enlarge):

Compared to the way I was using Launch Center Pro to primarily launch apps when it first came out, this set-up is a major improvement for me and I’ve been using it multiple times every single day for months now. While I wouldn’t recommend it for someone like my mom who really just uses her iPhone to make phone calls, take pictures, and send me incredibly long text messages (that always end with “Love, Mom” like a hand-written letter), I would recommend it for those “power users” who frequently do certain tasks that can take multiple taps. It may not be a huge savings time-wise, but it adds up over weeks and months and can save a bit of frustration as well if you’re impatient like me.

Launch Center Pro currently works with hundreds of apps (you can find the complete list here). If a supported app is already on your iPhone, it will show up in the Action Composer under Installed when you go to create a new shortcut action. Creating a new shortcut action is pretty straightforward. If an app supports actions beyond simply opening it, an arrow shows on the right of its listing and tapping on that will reveal what those available actions are.

You can also create custom URLs to get a little deeper into other apps and complete more complex or very specific actions. TUAW has a good guide on how you can create these.

If you use Launch Center Pro, share your set-up in the comments.


Launch Center Pro

Last Changed: 15 weeks ago
Rating: 4.50 (189)
Version: 2.9
iOS iPhone

Speed up everyday tasks with simple shortcuts. It’s like speed dial for apps. Launch Center Pro saves you time by launching complex actions in a single tap. Message a loved one, search Yelp for...



I got this app a few months ago with high hopes, but I almost never used it. And beware – I had never “butt dialed” anyone before I got it, but once I had this app I was constantly accidentally calling people. My phone does have a password but I’d have my phone open to the home screen, and accidentally bump the Launch Center Pro app and then accidentally call one of my many speed dial friends.


It is not often that I buy an app without first trying it. This was such a good review and filled a much needed gap for me. One of the only compelling android arguments for is the full customization of the home screen. I love the widgets on the android. The notification pull down solved many of those issues but still left a blank on such items as creating shortcuts for SMS or phone numbers on the home screen. I too put this in my bottom tray (much coveted real estate) and use it as a quick way to speed dial contacts or bookmarks I regularly goto. Thank you Marianne for your wonderful review and introduction to this app.

CJ Edgin

Went to check this app out on their website, but Avast told me the site was malicious. Go figure. Even at $2.99 this app doesn’t seen like anything all that new, except if you play around with it you may be able to open apps on your device a few seconds faster than not. Doesn’t seem worthwhile.

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