9to5 Mac managed to get a hold of some marketing material for an upcoming iPhone accessory and app slated for release later this month by Jawbone, the maker of premium Bluetooth headsets and accessories. The Jawbone Up will be a bracelet and app combination that will track user’s movements, sleep and even food intake with the help of the companion app.
This video, which was recorded manually as it was being played on a computer, demonstrates how the Up bracelet and iPhone app will interact:
Jawbone has been mum so far on its pricing and has posted very little information about Up on its site, showing only a teaser image and a way to submit your email address if you’re interested in hearing more about the product when it becomes available.
I have a Jawbone Icon headset that I use with my iPhone 4 and find it to work very well (I particularly love the battery meter that displays its battery level on my iPhone when they’re connected). The Up bracelet looks like an innovative product that I’d definitely consider buying in the right price range.
Jawbone is no stranger to the App Store with its Thoughts voice messaging app, which debuted in December.