A few weeks ago, Twitter had updated its iOS app adding a new “QuickBar” feature that appeared at the top of the screen to present trending topics, including topics promoted by paying sponsors. At first, the QuickBar actually obscured tweets at the top of the screen though it was later adjusted to avoid blocking tweets from view. Despite this, the new feature met with a lot of resistance, earning the app numerous 1-star ratings in the App Store criticizing its addition. Today, Twitter has released an update to its official iOS app which removes the QuickBar entirely.
To be perfectly honest, we were most definitely not fans of the QuickBar (dubbed the “dickbar” by Daring Fireball‘s John Gruber, a nickname we thought was entirely appropriate) and stopped using the official Twitter app altogether in silent protest.
Twitter describes the removal of the QuickBar in its blog:
Last month, we released an update to Twitter for iPhone and iPad containing a number of features that made finding friends and sharing information on Twitter even easier. The iPhone app also contained a new feature we wanted to test named the QuickBar. The QuickBar was originally conceived to help users discover what’s happening in the broader world beyond people they already follow. The bar was also seen as a potential means of in-app notifications for new @mentions, DMs, and other important activity…
…Rather than continue to make changes to the QuickBar as it exists, we removed the bar from the update appearing in the App Store today. We believe there are still significant benefits to increasing awareness of what’s happening outside the home timeline. Evidence of the incredibly high usage metrics for the QuickBar support this. For now, we’re going back to the drawing board to explore the best possible experience for in-app notification and discovery.
We appreciate that Twitter listened to the feedback from its users on this issue and we’re going back to using it on our iPhones.