Hugh Hefner, founder and publisher of Playboy magazine, announced last night via Twitter that the monthly men’s magazine would be available for the iPad in uncensored form in March. Hefner also indicated that the entire back catalog of the magazine would be available for download.
Hefner founded Playboy magazine in 1953 and it continues to be one of the most popular men’s magazines today. The magazine is distributed in the U.S and 27 other countries. It’s estimated that 1 out of every 10 men in America between the ages of 18 and 34 reads it.
A Playboy app is already available in the App Store though it is censored and contains no nude images. The availability of an uncensored version would be surprising considering Apple’s stance against apps that are not “kid friendly.” Additionally, the App Store guidelines, which were published by Apple in September, contain a clause that prohibits pornography:
Apps containing pornographic material, defined by Webster’s Dictionary as “explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings”, will be rejected.
iOS does contain some parental restriction controls that can limit the on-device purchase of apps with age limit ratings. An uncensored Playboy app could fall under the 17+ rating as it is currently written, which is where the existing censored version of the app already falls:
Applications in this category may also contain frequent and intense offensive language; frequent and intense cartoon, fantasy or realistic violence; and frequent and intense mature, horror, and suggestive themes; plus sexual content, nudity, alcohol, tobacco, and drugs which may not be suitable for children under the age of 17.
Apple has not made any official statement verifying Hefner’s claims though the company rarely speaks out in this manner when it comes to individual apps.
If an uncensored Playboy app does make it to the App Store, we’ll be sure to let you know.