An otherwise unremarkable $0.99 app released today by iPhone developer Spielwerk has had a big win due to a mistake by Apple.
The app iGlowStickPro is a simple glow-stick entertainment app and really had little to distinguish itself from the hundreds of other apps released this week…. until a mistake on Apple’s part positioned it as the #1 selling paid app in their top 100 list. (See image on right).
These top 100 lists serve as a massive amount of advertising for developers who make that high, but iGlowStickPro’s positioning was simply an Apple glitch that was quickly corrected. The incorrect list was up for maybe 1-2 hours, but the impact has already been seen.
iGlowStickPro is now ranked #40 in all paid entertainment apps already. A huge rise for day #1 of sales. Other apps listed may have also seen sales boosts, but many of them were already ranked so the difference so far has been less dramatic.
The Top 100 lists seem back in order as of this writing.